Fur, Faux Fur, or No Fur?
On September 24, 2021 Kering CEO banned fur across all its labels. Kering is the parent company to Gucci, Prada, Versace, Burberry, Chanel, Saint Laurent, Balenciaga, Alexander McQueen. Brioni, and Bottega Veneta. Read more on this company: https://www.businessoffashion.com/articles/sustainability/kering-ceo-says-fur-has-no-place-in-luxury In the last few years, many companies have begun to completely cut out fur. There are more options than real fur, there is also faux fur. Many companies claim they are eliminating fur due to a more sustainable brand path. This seems appealing to the consumer, unless you know the detailed information regarding sustainability in the fur industry. There are detailed sides to each fur, most often leaving consumers confused. Natural fur is biodegradable and many fibers today are not that way. Natural fur also comes with the controversy regardin...
